Sistem51 Launch Event

Thirty years ago, Swatch turned the watch world upside down. From that moment, day after day, all Swatch-lovers have inspired product innovation, beauty, exclusivity and simplicity. With our Gold and Pioneer members, we want to celebrate the new Swiss masterpiece.

15.12.2013

Cité du Temps

  • 18 weeks ago

    SISTEM51 Launch Event - the VIDEO

    Would you like to see how we celebrated with our Gold and Pioneer members the launch of Swatch SISTEM51? Have a look at the event video and enjoy the celebration of product innovation, exclusivity and simplicity together with Swatch.

     

     

  • 18 weeks ago

    SISTEM51

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    One of our member having the last look at one of the SISTEM51 watches before closing. The Sistem51 Event launch was a success. We will meet you soon at one of our next events...

     

     

     

  • 18 weeks ago

    SISTEM51 certificate

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    The SISTEM51 certificate signed personally by N. Hayek himself. This personalized document was a great surprise for all of the members attending the event.

     

     

     

     

  • 18 weeks ago

    Star of the day

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    What a rush to get the exclusive special numbered packaging of the launch of SISTEM51 with all four watches in all four colours - this packaging was only available in Geneva.

     

     

     

  • 18 weeks ago

    Best Friends.

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    These ladies are far away from each other but they meet regulary at Swatch Club Events. The launch of the Sistem51 in Geneva was a perfect occastion to exchange information about their collections.

     

     

  • 18 weeks ago

    Swatch generations

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    The new generation meets the old generation live at the Sistem51 launch. The older man bought a black one, the baby chose the white one.

     

     

  • 18 weeks ago

    The technical side of SISTEM51

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    Reto Stöckli, Swatch AG & Jean-Claude Eggen, ETA Granges, explaining all technical details of the SISTEM51 live at "Cité du Temps" and interacting with the audience. The SISTEM51 is surely a technical masterpiece.

     

     

     

     

  • 18 weeks ago

    The member's challenge

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    The Club International members in action during the quiz...a very challenging task.

     

     

     

     

  • 18 weeks ago

    SISTEM51 Club Launch

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    Geneva, 15th of December 2013. 09.15. The temperature is below zero. The first international and Swiss Club members are already waiting in front of the Cité du Temps - more members will follow soon.

     

     

     

     

     

     

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