The designs for “BLUE WILD FACE” (SUOZ166S) and “WILD FACE” (SUOZ167) are multi-coloured drawings on a black ground, recalling the stark imagery and expressive power of Art Brut. As the designers themselves put it, “We were immersed in art with an outsider perspective, in an exploration of the fine line between genius and madness, and of that which we cannot understand.” Taking inspiration from outsider art, “we created the somewhat crazed graphics and bold, bright colours of the ‘monster’ face and contrasted it with a plain and classic black strap. The design examines the dichotomy of the split personality, like a Dr Jekyll and Mr Hyde.”
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