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2011|06|01
New Swatch iPad App
Swatch has been taking art to your wrist since 1983. Take a trip down memory lane and explore the classic pop art pieces and the new modern designs that all redefines the perception of the canv...
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2011|04|01
Zebra Day - New York City
On April 1, 2011, Swatch “Zebra Day” came to New York City. In celebration of the chic new line of Zebra-print timepieces, we enlisted a team of watch-lovers to don trendy Zebra-p...
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2011|04|01
Zebra Night - Swatch Girl at the Palms Casino Resort
"Zebra Day" was such a blast that we just knew that we had to keep the party going well into the night and if there is one place that knows how to celebrate life even better than NYC does...it...
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2011|02|11
Swatch takes Fashion Week by storm
On February 11, 2011, Swatch U.S. partnered with Grand Life events to sponsor an event catering to local fashion bloggers, editors and celebrities at the beginning of Fashion Week in New York City....
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2010|12|15
Sophia Bush visits Times Square Store
Spotted: “One Tree Hill” actress Sophia Bush holiday shopping at the Swatch store in Times Square, New York City. The fashion icon chose three watches- Through the Time and ...
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2010|09|17
Soiree Suisse
The Swiss presence was vibrant at the 10th annual Soiree Suisse that was held on September 15th, 2010 in Washington, DC. As a sponsor, Swatch displayed a multitude of watches that c...
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2010|09|17
Fashion's Night Out
The 2nd annual Fashion’s Night Out on September 10, 2010 was a huge success. Swatch participated in this global initiative by offering a free gift with the purchases of $100 or more.&nb...
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2010|09|13
Blogworthy Awards
A special recognition coming from our blogger friends!Swatch won the prize for “Best Watch Brand/Style Debut” at the Blogworthy awards, organized by The Blay Report and Bacardi. T...
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2010|09|13
Editors/Bloggers Event
Always fashion forward, Swatch recently invited editors and bloggers to our New York showroom to view the newest collections. Attendees included top editors and bloggers from Vogue, Teen Vogu...
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2010|09|13
Grand Central Terminal
Spotted: A Real Housewife of New York City and an Emmy Award winner in the Grand Central Terminal Swatch store! Commuters quickly crowded the store wanting to see what all the buzz was about when K...