The Simpsons and Swatch Valentine's Day blue gent watch.

Swatch is in love with The Simpsons, especially this Valentine's Day

January 18, 2024

The Simpsons and Swatch Valentine's Day blue gent watch.

Embrace the perfect gift for those who love *The Simpsons* and each other.

Love is in the air and Swatch couldn’t miss the opportunity to create a romantic moment with The Simpsons to celebrate Valentine’s Day. You’ll love the two adorable new designs featuring members of everyone’s favorite family.

What better way to show that special someone you care than with an image of one of the world’s most iconic married couples: Homer and Marge Simpson.

Homer and Marge’s love story is as inspiring as it is enduring. On SWEET EMBRACE, a Swatch NEW GENT, the happy couple is captured enjoying a romantic moment that is sure to inspire warm, fuzzy feelings and melt every fan’s heart.

For those hoping to attract that special someone with Cupid’s arrow, the ANGEL BART has Bart pictured on a perfect GENT model with his catapult drawn. Bart’s wings will also set hearts aflutter as he aims to help you win over the one you love. With his cheeky approach and endless charm, he is the perfect wingman this Valentine’s Day.

Whether Valentine’s Day represents time to celebrate the love of your life, time to declare a secret crush or time to celebrate love for your family, with Swatch you’ll find a heartwarming scene that will help you capture the moment and bring smiles to your loved ones.

SWEET EMBRACE and ANGEL BART are perfect, lovable accessories for fans of Swatch and The Simpsons alike and will be available in Swatch stores and on beginning January 18.

And, if you love wearing these models on your wrist, you’ll love what Swatch and The Simpsons have up their sleeves next!


Positive provocation and joie de vivre made in Switzerland: since its founding in 1983, Swatch has shaken up the watch industry. Thanks to its striking designs which always reflect the zeitgeist, Swatch is one of the leading watch manufacturers and the most sought-after brands in the world — and has always stayed true to itself. The company surprises again and again, whether it be with regularly released new models or special collections. The revolutionary way in which Swatch thinks and acts has always been evident with its early involvement in action sports, such as BMX, skateboarding and surfing. The Swatch Art Peace Hotel in Shanghai embodies the brand’s love of art and brings together artists from around the world.


Created by Matt Groening and Developed by James L. Brooks and Sam Simon the longest-running primetime scripted show in television history, THE SIMPSONS exploded into a cultural phenomenon in 1990 and has remained one of the most groundbreaking and innovative entertainment franchises, recognizable throughout the world. Now airing their record-annihilating 35th season, THE SIMPSONS has won 36 Emmy Awards, 35 Annie Awards, 9 Environmental Media Awards, 7 People’s Choice Awards and 13 Writers Guild of America Awards. THE SIMPSONS was the first animated series to win a Peabody Award, and in 2019 received the Institutional Peabody Award.  It was nominated for an Academy Award in 2012 for the theatrical short "The Longest Daycare." This was followed by the theatrical short “Playdate with Destiny”(2020) and the Disney+ exclusive “The Force Awakens From Its Nap”(2021). The Simpsons Movie was a hit feature film, their mega-attraction The Simpsons Ride at Universal Studios has received historic expansion updates with the addition of 'Springfield’—winning a Thea Award in both 2009 and 2017. The show was honored with a Star on The Hollywood Walk of Fame in 2000. The Simpsons ongoing Tapped Out mobile game which launched in 2012 was a recipient of a Webby Award in 2018.   It has been named the “Best Show of the 20th Century” by Time Magazine, called the "Greatest American Sitcom" by Entertainment Weekly in 2013, and declared "The Best TV Show Ever" in 2016 by

THE SIMPSONS is a Gracie Films Production in Association with 20th Television Animation. Created by Matt Groening, Developed by James L. Brooks, Matt Groening and Sam Simon. The Simpsons Executive Producers are James L. Brooks, Matt Groening, Matt Selman and Al Jean. The Gracie Films Worldwide Brand Division develops and produces the licensed content for the series. “Like” the series on Facebook at, follow Homer Simpson @HomerJSimpson and @TheSimpsons on Twitter Join the conversation using #thesimpsons and follow The Simpsons on Instagram @TheSimpsons.