Sculptural, shapely and unexpected, the artist’s three creations for Swatch are small-scale works of Pop Art. Hofkunst set the classic watch format aside and instead fashioned organic, eye-tricking, sculptural watches that look as if they are made out of food.
Gu(h)rke (PWZ100) is a cool green, right down to the dial, inked to look like a moist, seeded slice of cucumber. Bonju(h)r (PWZ101) is a strip of bacon, cleverly curly and striped, fairly crisping at the wrist. Verdu(h)ra (PWZ102) is an abundant, glistening red, the dial cushioned inside a plump-looking bell pepper. Each piece’s title is a bit of multi-lingual wordplay, and the work is pure visual play.