Press release : Create an exclusive and personalized Swatch X Peanuts watch

Create an exclusive and personalized Swatch X Peanuts watch!

Create an exclusive and personalized Swatch X Peanuts watch!

BIEL, NOVEMBER 2021


Just like time, Swatch X You, is what you make of it. And just weeks after the first-ever Swatch X Peanuts collection comes three digital designs ready to bring smile-inducing customization to wrists worldwide. This is a special moment in time where people can create their entirely unique Swatch X Peanuts watch.

As one of the most popular comic strips of all time, Peanuts reminds people what life is all about: the joy of togetherness. Charles M. Schulz tapped into this perfectly when he created Snoopy and friends, and Swatch is a brand that shares this approach to life by capturing happy moments in time with colorful and innovative watch designs. The Peanuts gang have their own unique personalities, and Swatch is a big believer in self-expression; that’s where Swatch X You comes into play. 

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