SWATCH DROPS NEW BIG BOLD BIOCERAMIC COLORS INTO THE MIX
BIEL, MAY 2021
Swatch gets bold with its multi-colored drop of the BIG BOLD BIOCERAMIC that dials up the summer vibe. Two-thirds ceramic, one-third bio-sourced plastic derived from castor oil, BIOCERAMIC is the latest brand innovation. Lightweight, resilient and resistant with a silk-like touch — this new material unites the best of both worlds.
Ready for the next mission: Swatch introduces its new James Bond collection. To celebrate the release of the 25th James Bond movie No Time To Die, Swatch launches a capsule collection of six limited edition designs dedicated to six iconic key movies from the Bond repertoire.
Swatch inaugurates its new headquarters in Biel, Switzerland. After a construction period of almost five years, Swatch inaugurates its new headquarters in Biel – one of the world’s largest timber structures, designed by the Japanese star architect Shigeru Ban.