SWATCH HITS THE SLOPES
SWATCH HITS THE SLOPES
BIEL, DECEMBER 2021
This digital Swatch X You design takes inspiration from brightly colored retro postcards and celebrates the super-high-speed winter sports of the Bob Sleigh, Skeleton and Luge.
Armed with helmets, pucks and sticks, the Ice Hockey players on this digital design seem to burst free of their sports card-inspired backgrounds.
This digital design celebrates Figure Skating, Speed Skating, and Short Track Skating, with athletes spinning, leaping, jumping, and racing against a rich blue background.
Against a snowy landscape athletes skate, stride and propel themselves in the Nordic Combined, Biathlon, and Cross-Country Skiing disciplines.
Snowboarding has some of the coolest uniforms, and the two Swatch X You digital designs capture riders taking off and landing tricks on the slopes and halfpipe.
Alpine skiing tests the speed and technical abilities of the world’s best downhill skiers and this design celebrates Freestyle Skiing, Alpine Skiing, and Ski Jumping with vintage colors and graphics.
A homage to all 15 disciplines, this bold design is only available at the Swatch House on-site during the Olympic Winter Games Beijing 2022 and Beijing 2022 Paralympic Winter Games.
