Press section
スイス時計産業が生み出した、最もアイコニックなウォッチへのオマージュ。スウォッチが11本のBIOCERAMIC MoonSwatchコレクションを発表
2022年3月、ビエンヌ
スウォッチがオメガとコラボレーションを発表。Speedmaster Moonwatchにイノベイティブなスウォッチのタッチを加えました。
Swatch Monthly Drops
The Swatch Monthly Drops release new stories and styles each month.
FORGET FLOWERS, REACH FOR THE SWATCH STAR THIS MOTHER’S DAY
BIEL, MARCH 2022
Time is what you make of it, and moms dedicate most of theirs doing the very best for their kids. Besides thanking her for the obvious (welcoming us into the world,) Mother’s Day is a great time to appreciate everything she does. After all, the juggle is real, from school runs and work to serving up meals and advice while treating scraped knees and matters of the heart along the way!
SWATCH DIALS UP THE POWER OF NATURE
BIEL, FEBRUARY 2022
COLORS OF NATURE is made for wanderlusters and adventurers
Out of office on, it’s time to get outside, explore new territory, and let nature awaken the senses! Breathe in the fresh air and soak up the power of the elements. Time seems to stand still in nature, but the possibilities are endless. Heading outdoors shakes people out of the daily grind and into a mindset where they can fly free, fly high and go after what they really want out of life.
STAY ROYALLY ON TIME WITH SWATCH
BIEL, FEBRUARY 2022
HOW MAJESTIC celebrates the Queen’s colorful style and Platinum Jubilee.
Swatch pays tribute to Her Majesty the Queen’s colorful signature style with HOW MAJESTIC. The timing is everything as on February 6, 2022, the Queen will be the first British Monarch to celebrate a Platinum Jubilee, marking 70 years of service to the people of the United Kingdom, the Realms, and the Commonwealth.
IN CASE OF LOVE, WEAR YOUR HEART ON YOUR WRIST
BIEL, JANUARY 2022
THREE HEART-INSPIRED WATCHES DIAL UP THE LOVE FACTOR FOR VALENTINE’S DAY.
Valentine’s Day is the time to celebrate the people who are the minutes to your hours, so make it count. The new Swatch Collection celebrates love in all its forms and features bio-sourced materials which are more loving for the planet.
スウォッチでクリアにフレッシュなスタートを！
2022年1月、ビエンヌ
時間の使い方は自分次第。クリアに2022年のスタートを切れることを願って、スウォッチから新しい提案です。新年は、これまでのしがらみから解放され、雑音をシャットダウンし、嫌なコトを清算して、未来について明確なヴィジョンを持ち、新年の抱負を語るのに絶好の時です。
スウォッチがゲレンデに登場
北京2022冬季オリンピックが2月4日～20日、北京2022冬季パラリンピックが3月4日～13日に開催されます。大会に先駆けて、スウォッチではウィンタースポーツのプロにも、アフタースキーに関心がある人にもアピールする3本の新着モデルと7種類のSwatch X Youを発売します。
SWATCH HITS THE SLOPES
BIEL, DECEMBER 2021
The Winter Olympics are known for more obscure and adrenalin-fuelled sports such as skeleton and the luge. Seven different digital canvasses celebrate the 15 disciplines all bursting with color, energy and vintage-inspired graphics.
SWATCH DIALS UP THE HOLIDAY CHEEER
Biel, December 2021
Celebrate the festive season with the latest Swatch X Peanuts edition
Time is what you make of it, and the holidays are about spending quality, carefree time with friends and family, having fun and making memories together. The Swatch X Peanuts Holiday Special does just that for fans and puppies worldwide with its latest release, CHOMP!, which celebrates Snoopy, the most famous beagle on the planet, and his loyal and loveable friends.