POCZUJ ŚWIĄTECZNY KLIMAT RAZEM Z THE SIMPSONS I SWATCH
Swatch świętuje najbardziej znane, świąteczne momenty z serialu The Simpsons, wydając dwa nowe produkty, które przyozdobią świąteczny czas odrobiną uciechy i całą masą radości – to idealny prezent dla miłośników zegarków Swatch i serialu The Simpsons.
BIERZ, PÓKI JESZCZE GORĄCY! NA ROCZNICĘ SERIALU „THE SIMPSONS” SWATCH PRZEDSTAWIA DOSKONAŁY ZEGAREK INSPIROWANY TRADYCYJNYMI AMERYKAŃSKIMI PĄCZKAMI
Jeśli szukasz smacznej przekąski, to w niektóre dni najlepszym wyborem jest okrągły pączek z dziurką, czyli donut. Z tego względu Swatch świętuję rocznicę serialu The Simpsons („Simpsonowie”) specjalnym zegarkiem, który będzie się słodko kojarzył zarówno miłośnikom serialu The Simpsons, jak i zegarków Swatch.
BLANCPAIN X SWATCH: W HOŁDZIE IKONIE SZTUKI ZEGARMISTRZOSTWA I OCEANOM
Swatch przypomina kolejną ikonę szwajcarskiej sztuki zegarmistrzowskiej – Blancpain Fifty Fathoms. Zegarek powstał dokładnie 70 lat temu, rewolucjonizując branżę i stając się pierwszym prawdziwym zegarkiem dedykowanym nurkom.
CZAS NA WIĘCEJ ODWAGI - WIĘCEJ SWATCH BOLD
Przedstawiamy nowy BIG BOLD IRONY, pierwszy model BIG BOLD ze stali szlachetnej z miejskim zacięciem
SIX NEW SWATCH X YOU DESIGNS TAKE CUSTOMIZATION TO NEW HEIGHTS
A new star is born: Swatch partners with The European Space Agency (ESA) for its latest Swatch x You designs.
SWATCH CELEBRATES THE 400TH ANNIVERSARY OF THE CHÂTEAU DE VERSAILLES
On September 14, Swatch in collaboration with the Château de Versailles is launching 3 brand new Swatch X You designs as well as 3 pre-selected models inspired by the renowned historical monument.
SWATCH GOES SQUARE WITH THE NEW BIOCERAMIC WHAT IF? COLLECTION
One moment in time can change everything. It’s 1982, and the founders of what would become Swatch are faced with a huge decision – should the new revolutionary Swatch be round or square?
SWATCH AT THE LOCARNO FILM FESTIVAL: A PERFORMANCE FULL OF EMOTIONS
Now a main partner, the watch brand is making its presence felt at the heart of Switzerland’s most prestigious film festival.
TIME FOR SWATCH TO MAKE MORE BOLD MOVES
Introducing the new BIG BOLD IRONY, the first stainless steel BIG BOLD with an urban twist
Created for bold explorers and those proud to be different, BIG BOLD embodies an attitude, a mind-set, and a way of life that is irreverent, confident, and entirely unexpected.
SWATCH SERVES UP BRIGHT SUMMER VIBES
The Swatch NEON Collection brings a refreshing twist on icons.
Just in time for summer, Swatch launches a new collection stacked with neon bright and playful details ready to add a fun pop of colour to wrists. Early days Swatch icons CHRONO GRAND PRIX (SCJ101), TECHNO SPHERE (GK101), CHRONO WHITE HORSES (SCW100), and SKYCHART (GN705) inspire the new Swatch NEON Collection.
SWATCH NINES 2023 ABOUT TO TAKE OFF IN THE BERNESE ALPS
Sporting a new title sponsor, Swatch Nines is about to kick off in Schilthorn, Switzerland. The weeklong event, to be held this April 17–22, 2023, is a non-competitive progression session where world-class skiers and snowboarders will come together to push the boundaries of their sport.
SWATCH PRZENOSI DZIEŁA JEAN-MICHELA BASQUIATA NA NADGARSTKI
Swatch Art Journey czerpie inspirację z kultowych obrazów nowojorskiego artysty z początku lat 80. XX wieku.
Maj jest czasem premiery piątej kolekcji kapsułowej w ramach Swatch Art Journey 2023, będącej wyrazem podziwu Swatch dla artystów wytyczających nowe szlaki.
SWATCH GIVES MOTHER’S DAY AND FATHER’S DAY THE FLOWER TREATMENT
A bright bouquet of fun and floral watches with no dropped petals in sight!
SWATCH INVITES VISIONARY LAND ARTIST SAYPE
Swatch has commissioned renowned
contemporary land artist Saype to create
two artworks inspired by the BIOCERAMIC
MoonSwatch collection.
Fueled by Swatch’s foundational belief
that art and artists make the world a better
place, this latest collaboration opens a
new chapter as the first art project inspired
by the MoonSwatch universe. Swatch is
proud to embark on its first land art project
alongside such an innovative and disruptive
artist.
LOVE IS BRIGHT, LOVE IS FUN, LOVE IS LOVE
With open hearts and minds, Swatch welcomes all people and celebrates all love.
SWATCH CELEBRATES BMX FLATLAND LEGEND MATTHIAS DANDOIS’ INCREDIBLE CAREER
THE NEW YELLOW INK WATCH AND ‘TIME MACHINE’ ACTION VIDEO JOURNEY THROUGH TWO DECADES OF MIND-BLOWING TRICKS AND ACHIEVEMENTS
Time flies, and the last two decades of Frenchman Matthias Dandois’ career have gone by in the blink of an eye.
THE SWATCH ART JOURNEY BRINGS MASTERPIECES TO OUR WRISTS
Taking icons from artists’ studios and museum walls to the daily
People never forget the first time they stood in front of one of the world’s most famous artworks; that feeling of a new world opening and creative sparks flying. Exciting things happen when art and the world of Swatch collide, and from the get-go, Swatch has found fresh ways to bring more art to people’s lives.
SWATCH AND FLIK FLAK LAUNCH A MONSTER OF A DESIGN DUO!
BIEL, DECEMBER 2022
TIME TOGETHER inspired by Swatch Proteam Athlete Xavier De Le Rue and daughter Margot.
French big mountain snowboarder and Swatch Proteam athlete Xavier De Le Rue and his three-year-old daughter Margot have inspired the scarily cute TIME TOGETHER watch duo for big and little monsters on and off the slopes!
SWATCH HOPS INTO THE YEAR OF THE RABBIT
BIEL, DECEMBER 2022
Introducing the playful, symbolic, and stylish Chinese New Year Special 2023. Swatch loves celebrating different cultures, traditions and moments in life that spark joy. Its first Chinese New Year Special watch was released in 1999, and since then, Swatch has brought to life the different zodiac animals with its own playful spin. This time it’s the turn of the rabbit, and to welcome Chinese New Year 2023, Swatch has created a special timepiece full of symbolism, and, of course, color. The Chinese New Year Special is so vibrant and fun that even those not born in the Year of the Rabbit will want to wear it.
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ALL IS SWATCH, ALL IS BRIGHT
BIEL, NOVEMBER 2022
‘TIS THE SEASON TO BE JOLLY AND DECK THE WRISTS WITH PLENTY OF SPARKLE.
Swatch goes big for the holidays; it’s a tradition. This is the time of year when joy, fun and festivities are dialled up to the max. And, that’s exactly what Swatch has done with this year’s Holiday Collection that celebrates the season in the only way Swatch knows how: with playfulness, color, and irreverence!
TIME TO LEVEL UP WITH THE SWATCH X DRAGON BALL Z COLLECTION
BIEL, AUGUST 2022
Calling all anime fans, it’s time to reveal the SWATCH X DRAGON BALL Z Collection. Seven Swatches, and a Limited Edition set reimagine iconic characters from Dragon Ball Z. Even those who haven’t watched Dragon Ball Z may know something about one of the most popular and successful series in the anime world that follows Goku and his friends who together fight to defend the Earth from villains.
SWATCH TAKES THE MOONSWATCH PLANETS ON TOUR!
BIEL, JULY 2022
Eleven rolling planets hit the road for a European summer adventure. Summer is the time for travel, adventure, festivals and fun, and Swatch is taking a road trip that’s out of this world.
SWATCH PRESENTS VENICE THROUGH TWO UNIQUE ARTISTIC LENSES AT THE 59th INTERNATIONAL ART EXHIBITION – LA BIENNALE DI VENEZIA
BIEL, APRIL 2022
For the sixth time in a row, Swatch is thrilled to return as main partner of the 59th International Art Exhibition – La Biennale di Venezia. A passionate and committed supporter of contemporary art, Swatch will showcase artworks in both venues at this highly anticipated event.
SWATCH SALUTES ONE OF THE MOST ICONIC WATCHES OF THE SWISS WATCH INDUSTRY
BIEL, MARCH 2022
By introducing the 11 pieces BIOCERAMIC MoonSwatch collection Swatch has collaborated with Omega to imagine an innovative Swatch take on the Speedmaster Moonwatch.
STAY ROYALLY ON TIME WITH SWATCH
BIEL, FEBRUARY 2022
HOW MAJESTIC celebrates the Queen’s colorful style and Platinum Jubilee.
Swatch pays tribute to Her Majesty the Queen’s colorful signature style with HOW MAJESTIC. The timing is everything as on February 6, 2022, the Queen will be the first British Monarch to celebrate a Platinum Jubilee, marking 70 years of service to the people of the United Kingdom, the Realms, and the Commonwealth.
SWATCH DIALS UP THE POWER OF NATURE
BIEL, FEBRUARY 2022
COLORS OF NATURE is made for wanderlusters and adventurers
Out of office on, it’s time to get outside, explore new territory, and let nature awaken the senses! Breathe in the fresh air and soak up the power of the elements. Time seems to stand still in nature, but the possibilities are endless. Heading outdoors shakes people out of the daily grind and into a mindset where they can fly free, fly high and go after what they really want out of life.
SWATCH STARTS THE NEW YEAR WITH CLEAR INTENTIONS
BIEL, JANUARY 2022
THERE’S NOTHING TO HIDE WITH THE NEW
SWATCH CLEAR COLLECTION
Time is what you make of it, and Swatch wants the world to start 2022 with a clear mind. After all, the New Year is a perfect time to let go of anything holding us back, to cut out the noise, tune out any distractions, wipe the slate clean, get clear on what the future holds and, of course, for new year’s resolutions!
IN CASE OF LOVE, WEAR YOUR HEART ON YOUR WRIST
BIEL, JANUARY 2022
THREE HEART-INSPIRED WATCHES DIAL UP THE LOVE FACTOR FOR VALENTINE’S DAY.
Valentine’s Day is the time to celebrate the people who are the minutes to your hours, so make it count. The new Swatch Collection celebrates love in all its forms and features bio-sourced materials which are more loving for the planet.
SWATCH DIALS UP THE HOLIDAY CHEEER
Biel, December 2021
Celebrate the festive season with the latest Swatch X Peanuts edition
Time is what you make of it, and the holidays are about spending quality, carefree time with friends and family, having fun and making memories together. The Swatch X Peanuts Holiday Special does just that for fans and puppies worldwide with its latest release, CHOMP!, which celebrates Snoopy, the most famous beagle on the planet, and his loyal and loveable friends.
JEST TU CAŁY GANG : KOLEKCJA SWATCH X PEANUTS
BIEL, NOVEMBER 2021
Zegarki Swatch przejmują Snoopy, Charlie Browna, Woodstock i reszta ekipy!
Przygotuj się na pozytywne wibracje i kolorową przygodę dzięki współpracy Swatch X Peanuts. Nowa kolekcja, przedstawiająca kultową bandę Charlesa M. Schulza, jest pełna zabawy, humoru i kultowych postaci z komiksu Peanuts, a dzięki niej znów poczujesz się jak dziecko, przywołując radosne wspomnienia.
POWRÓT SWATCH DO 1984 ROKU W WERSJI BIOCERAMIC
BIEL, PAŹDZIERNIK 2021
Najnowszy rozdział bio-innowacyjnej historii marki Swatch dotyczy 1984 roku, który zapisał się jako przełomowy. To wtedy ukazały się piosenki „Purple Rain” Prince’a, „Like a Virgin” Madonny i gra wideo „Tetris”. Był on wyjątkowy także dla marki Swatch, która w 1984 roku uzyskała wpis do Księgi Rekordów Guinnessa, konstruując gigantyczny zegar umieszczony na budynku siedziby Commerzbanku we Frankfurcie, ważący 13 ton i mierzący 162 metry. Minął wtedy dokładnie rok od kiedy marka zainaugurowała swoją działalność i zapoczątkowała rewolucję w branży zegarmistrzowskiej.