Swatch 媒體中心 | Swatch® 台灣
SWATCH 向瑞士鐘錶業最具標誌性的腕錶之一致敬， 隆重推出 11 款 BIOCERAMIC MoonSwatch 系列腕錶
BIEL，2022 年 3 月
Swatch 與 OMEGA 攜手合作，以創新方式呈現 Speedmaster Moonwatch。
國際母親節 FORGET FLOWERS, REACH FOR THE SWATCH STAR THIS MOTHER’S DAY
BIEL, MARCH 2022
Time is what you make of it, and moms dedicate most of theirs doing the very best for their kids. Besides thanking her for the obvious (welcoming us into the world,) Mother’s Day is a great time to appreciate everything she does. After all, the juggle is real, from school runs and work to serving up meals and advice while treating scraped knees and matters of the heart along the way!
SWATCH DIALS UP THE POWER OF NATURE
BIEL, FEBRUARY 2022
COLORS OF NATURE is made for wanderlusters and adventurers
Out of office on, it’s time to get outside, explore new territory, and let nature awaken the senses! Breathe in the fresh air and soak up the power of the elements. Time seems to stand still in nature, but the possibilities are endless. Heading outdoors shakes people out of the daily grind and into a mindset where they can fly free, fly high and go after what they really want out of life.
恭迎英國女王登基七十週年 「女王駕到」特別腕錶見證在位白金禧精彩時刻!
台北, 二月 2022
2022年2月6日開始全球大規模活動蓄勢待發，一同歡慶英國現任元首女王伊麗莎白二世（Elizabeth II）登基70週年，瑞士時尚腕錶品牌Swatch特別發表「女王駕到」（How Majestic）紀念腕錶，以女王的優雅身影發想，運用白、金為設計主色，搭配豐富多彩的造型，迎接英國史上首次君主登基締造的白金禧。
觸動愛情警報時刻大響 心心相印狂放閃!
台北, 一月 2022
愛的酸甜苦辣牽動著情緒高高低低，是暖心還是虐心，開心還是傷心，掌握情緒起伏，瑞士流行腕錶品牌Swatch解讀你的心意傳達你的情緒，推出2022年情人節系列腕錶，讓你訴說愛意，與另一半時刻愛相隨。全新發表三款特別腕錶，設計展現藏不住的滿滿愛意，不管是另一半、閨蜜還是重要的人，戴上紅、白兩色為主的愛心錶款，心意相通讓你倆一起放閃！談戀愛時說不出口的心情起落，Swatch搶先幫你敲響愛情警報，天天大膽示愛！任兩款情人節腕錶皆搭配特殊對錶包裝，讓一人一錶開箱濃情蜜意，全系列以Swatch創新生物來源材質Bio-sourced製作而成，同時展現品牌對地球環境的關注與熱愛！
SWATCH 透明不設限 煥然一新
台北, 一月 2022
最新腕錶系列CLEAR全面上線
時間由你造就，瑞士時尚腕錶品牌Swatch和你跨過2021一同迎接嶄新一年，讓前一年的豐功偉業與紛擾不安留在過去，經過新年鐘聲的洗滌，沉澱之後是否感受到新的一年充滿希望？Swatch 2022年首發腕錶系列CLEAR以透明之姿搶眼上市，回歸1985年Jellyfish經典簡約設計，以堅強的瑞士製錶為後盾自信展露機芯實力，更搭配Swatch創新生物來源材質Bio-sourced打造全新錶款，涵蓋品牌經典的Gent、原創的New Gent、大膽的Big Bold與輕薄的Skin四大款式全員報到，宣告2022年透明系最夯！
SWATCH 與您暢遊雪地
BIEL, DECEMBER 2021
THREE COLORFUL WATCHES AND SEVEN SWATCH X YOU DIGITAL DESIGNS
CAPTURE THE WINTER OLYMPICS SPIRIT
Ahead of the Olympic Winter Games Beijing 2022 and Beijing 2022 Paralympic Winter Games which take place from 4-20 February and 4-13
March, Swatch launches three new watches and seven Swatch X You digital designs that will appeal to both seasoned pros and those more interested in the après-ski scene.
SWATCH 雪中漫遊 冬奧客製錶系列
BIEL, DECEMBER 2021
The Winter Olympics are known for more obscure and adrenalin-fuelled sports such as skeleton and the luge. Seven different digital canvasses celebrate the 15 disciplines all bursting with color, energy and vintage-inspired graphics.
Swatch X Peanuts 特別版腕錶 敲碗迎接歡樂聖誕
台北, December 2021
"聖誕史努比”限量版的靈感來源於Peanuts花生漫畫，搭配Swatch最具辨識度的配色。New Gent 腕錶選用41mm生物材質錶殼和玻璃製成，激起節日的歡樂興奮。經典黑白格Peanuts花生漫畫貫穿錶帶，描繪了查理布朗、史努比、露西和幾個好朋友們一起堆雪人、搭乘雪橇和盡情玩耍的場景。錶環上的紅色背景和五彩燈串，以及錶盤上裝飾的史努比小屋更增添了歡樂氛圍。