FLASHBACK IN STYLE: SIX ELECTRIFYING WATCHES CAPTURE THE NEON PULSE OF THE ’80s AND ’90s.

September 18, 2025

The latest fan-favorite Swatch NEON Collection is bursting with electrifying neon hues and bold design energy. Inspired by iconic Swatch watches from the analog era of arcade halls and VHS buzz, the new timepieces have been supercharged with neon colors, refined silhouettes, and fresh details, including SwatchPAY!* functionality, guaranteed to deliver pure feel-good energy.

SWATCH NEON FLUMOTIONS is inspired by the iconic FLUMOTIONS watch from 1988. Now with a super slim SKIN CLASSIC case that pulses with neon hues, it is the ultimate blast from the past that feels both familiar and completely unexpected.

SWATCH NEON SIGNAL FLAG is a punchy throwback to the SIGNAL FLAG model released in 1990. This reimagined version cranks up the volume on the original orange, yellow, and green palette for maximum impact.

SWATCH NEON EMERALD CHRONO is the playful reinterpretation of EMERALD DIVER released in 1986. Making its debut now as a chronograph, this timepiece channels the precision of classic timekeeping with a vibrant color scheme that has been amped up and refreshed in true '80s/'90s style. SWATCH NEON SKYCHART is the reimagining of SKYCHART, first launched in 1991. Retaining its standout calendar date window, the iconic model now returns in a striking new color palette of electric green, deep purple, and dark blue, a high-voltage upgrade that’s impossible to ignore.

SWATCH NEON SEPPIA is the remix of SEPPIA, a unique AQUACHRONO that was released in 1994 now envisioned as a BIG BOLD. Complemented by a dark, textured strap, the watch features its signature 47mm case infused with vibrant accents of neon pink, green, and yellow, adding a fresh twist that adds serious personality.

SWATCH NEON HIELO draws inspiration from HIELO, a watch launched in 1993 but with a bold reinvention. Thanks to a commanding 47mm case, expanded from a modest 25mm, and a vibrant color boost, this reimagined watch turns heads with every tick.

The six new watches of the Swatch NEON Collection will be available from September 18, 2025, on Swatch.com and in Swatch stores worldwide.

* SwatchPAY! feature can be activated in selected countries only.