Celebrate the good times with the Swatch Club
The Swatch Club is a community dedicated to celebrating the joys of life. Our fun events are all about getting together with other club members to make lasting memories – and enjoy every second with all things Swatch.
Stay tuned for more exciting experiences coming your way very soon.
Swatch Club celebrates the magic of cinema in Locarno
Swatch Club celebrates the magic of cinema in Locarno
17.08.2024 – Locarno, Switzerland
Swiss Swatch Club members were treated to an unforgettable evening at the 77th Locarno Film Festival, where Swatch was proud to be main partner. It kicked off with an exclusive stroll along a special "street" where they discovered the limited-edition LOCARNO77 watch.
They then walked the red carpet like movie stars before the evening's grand finale: a film screening under the stars that was a delight for film and Swatch fans alike.
Heart-pounding thrills at Crankworx Whistler
Heart-pounding thrills at Crankworx Whistler
27.07.2024 – Whistler, Canada
Swatch Club members in Canada enjoyed an adrenaline-pumping day at Crankworx Whistler, the world-famous mountain biking festival. The adventure began with a tour of our new Robson Street store in Vancouver, followed by a scenic trip to Whistler.
Members mingled with Swatch Proteam athletes and cheered on Erik Fedko during the thrilling Joyride competition at Black’s Pub. Right from the special Sam Pilgrim-themed welcome package, it was a day of gravity-defying fun and Swatch spirit!
Volleyball vibes in the Swiss Alps: Swatch Beach Pro Gstaad 2024
Volleyball vibes in the Swiss Alps: Swatch Beach Pro Gstaad 2024
06.07.2024 – Gstaad, Switzerland
Sun, sand and... mountains! July kicked off in style when Swatch Beach Pro Gstaad brought elite volleyball athletes from all over the world to compete for glory in the Swiss Alps.
During the event, Swatch Club Switzerland members had the chance to try out their serving skills with a volleyball, watched the matches from a dedicated VIP area and even bagged an autograph from Swatch Proteam athlete Nina Brunner.
Game, set, match – what a day!
La Biennale Arte 2024
La Biennale Arte 2024
6.22.2024 - Venice, Italy
Swatch Club members in Italy enjoyed an exciting adventure for Biennale Arte 2024 in Venice, with the opportunity to savor the artistic wonders, meet with talented artists and explore the "Foreigners Everywhere" exhibition. The fun continued with a delightful lunch of local delicacies at a charming Venetian restaurant.
As a surprise finale, members were taken on an exclusive tour of Fornace Orsoni to discover the secrets of Venetian mosaic artistry.
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Swatch Club celebrates in neon!
Swatch Club celebrates in neon!
10.05.2024 - Bangkok, Thailand
The Thai Swatch Club members had an unforgettable experience, attending an exclusive event where they got a first look at our latest Swatch NEON Collection. In Bangkok, they were transported to a retro-futuristic wonderland, complete with an electrifying 80s/90s neon-themed bar.
This was Swatch Nines Snow 2024!
This was Swatch Nines Snow 2024!
13.04.2024 — Schilthorn, Switzerland
A day to remember: Swatch Club members enjoyed an exclusive experience of Swatch Nines against the breathtaking backdrop of Schilthorn, Switzerland. Along with the opportunity to witness this uniquely creative and adrenaline-fueled spectacle live, the Swatch Club family was treated to an avalanche course and lunch overlooking the jumps. In addition, members were given access to the VIP area to rub shoulders with the stars of the slopes and the creator of Swatch Nines.
Swatch Art Journey - An immersive experience
Swatch Art Journey - An immersive experience
21.03.2024 - London, United Kingdom
To mark the launch of this year's Swatch Art Journey Collection, we held an immersive experience in London from March 21 to 23. On March 21 during an exclusive event, our Swatch Club members from across Europe got to spend a day exploring everything the Swatch Art Journey has to offer.
The action-packed day saw members visit the Swatch Art Journey immersive experience at 180 Studios in the morning. At the iconic Tate Modern, members enjoyed lunch after attending a private guided tour of the artworks that inspired the collection. A fascinating workshop offered another opportunity for members to explore the power of art and drew the memorable day to a close.
Swatch Club’s unforgettable ride at Swatch Nines MTB
Swatch Club’s unforgettable ride at Swatch Nines MTB
18–20.08.2023 — Green Hill Bikepark, Germany
Swatch Nines MTB was a blast, and our Swatch Club family was at the heart of the action! From August 18–20, we celebrated creativity and athleticism at Germany’s newest mountain biking destination, Green Hill Bikepark.
Our Club members rode with Swatch Proteam stars, attended an autograph signing session and witnessed their favorite riders in action.
The fusion of mountain biking and skateboarding, innovative park features and the electrifying BYND The Hill Festival made this an event to remember!
Exclusive world premiere for our G&P members
Exclusive world premiere for our G&P members
27-28.07.2023 - Laax, Switzerland
Swatch Club members from around the world came together for a high-altitude, two-day adventure in Laax, where they got an exclusive first look at our new BIOCERAMIC WHAT IF? Collection! The laughter, friendship and shared joy — these moments are etched in our hearts. It’s a Swatch experience to be cherished for years to come!
Swatch Club goes on an Art Journey!
Swatch Club goes on an Art Journey!
Swatch Club members had an unforgettable Art Journey as they explored the special collection in some of the world's most stunning cities. From lovely Lisbon to beautiful Brussels they discovered a whole new world of creativity. VIP events included museum tours, mingling with art aficionados and exclusive pre-launch previews.
Art Journey events concluded in May where they honored iconic artist Jean-Michel Basquiat in New York, London, and Basel. Join Swatch Club and see where the journey could take you!
Swatch Nines
Swatch Nines
21-22.04.2023 - Schilthorn, Switzerland
Ten Swatch Club members had the chance to witness snow sport history unfold at the Swatch Nines 2023, the wildest action sport event of the year! Participants were also treated to a one-night stay at the Schilthorn-Piz Gloria ski resort, a guided private tour of the impressive trailblazing park, a meet and greet with the Swatch Proteam athletes, as well as an exclusive helicopter ride to visit a glacier!
Swatch Club celebrates the Holidays all over the world
Swatch Club celebrates the Holidays all over the world
Our Club members were treated to an exclusive holiday event with a Swiss twist: Swissmas! From Shanghai to New York, hundreds of attendees welcomed the festive season and got a sneak peek of this year’s Holiday Collection. From holiday dinners to Swiss-themed arts & crafts, we couldn’t have celebrated the occasion in a more unique and joyful way.
La Biennale Arte 2022
La Biennale Arte 2022
14-15.10.2022 - Venice, Italy
For La Biennale Arte 2022 in the picturesque Venice, Italy, our Italian Club members were treated to two days of art and hanging out with artists. To show our deep appreciation, they were also the first to see the new CIAO VENEZIA! Art Special watch and got to meet the Thai artist who inspired it, Navin Rawanchaikul.
Swatch X DBZ joins the Club
Swatch X DBZ joins the Club
26.08.2022 - Hong Kong
A lively Swatch X DBZ launch in Hong Kong
We held a very special event in Hong Kong on August 26, 2022: the launch of our Swatch X Dragon Ball Z Collection! Swatch Club members flocked to the Fragrant Harbor metropolis to get a look at seven watches that celebrate one of the most popular anime series of all time: Dragon Ball Z! At the event, each watch had its time in the spotlight, and during a personal tour the attendees had the chance to learn more about the design concept.
Locarno Film Festival, 2022
Locarno Film Festival, 2022
13.08.2022 – Locarno, Switzerland
To celebrate the 75th edition of the Locarno Film Festival, Swatch Club Switzerland organized a weekend fit for the red carpet.
It all started with a surprise sighting of the MoonSwatch car at the hotel before heading out with our Gold & Pioneer VIPs to meet the Festival’s president, Marco Solari. A delicious lunch was followed by an enjoyable boat ride on the lake.
We wrapped up the day with a magical dinner and red-carpet entrance to the closing ceremony in Piazza Grande.
REOPENING OF THE SWATCH PARIS MEGASTORE
REOPENING OF THE SWATCH PARIS MEGASTORE
06.02.2022 - Paris, France
On June 2, 2022, the Swatch Megastore on the Champs-Élysées celebrated its official reopening on the most famous French avenue. Swatch Club members could stroll along the banks of the Seine, be captivated by the small local shops, take selfies in front of the Eiffel Tower or listen to a live jazz band... all within the Megastore! Vive Paris!
An Over the Moon experience at Swatch's home
An Over the Moon experience at Swatch's home
24-25.05.2022 - Biel, Switzerland
A dream come true: Gold & Pioneer Swatch Club members enjoyed two magical days at the HQ in Biel, with the unique opportunity to meet with Mr Hayek, learn all about our extraordinary Bioceramic MoonSwatch Collection and enjoy a galactic entertainment program.
International Swatch Club X Centre Pompidou
International Swatch Club X Centre Pompidou
09.03.2022 - Paris, France
Artworks, architecture and emotion: that was the order of the day for the Swatch X Centre Pompidou Collection launch. European Swatch Club members went on a guided tour of Paris’s premier modern art museum and were the first to see the six watches in the new collection. There was even a trip to see the Swatch megastore, where they had the opportunity to grab some souvenirs of an amazing day!
LAAX OPEN 2022
LAAX OPEN 2022
11-15.01.2022 - Laax, Switzerland
Snow, sun and some of the world’s top athletes together were the recipe of success at the LAAX OPEN 2022 – Europe’s biggest freestyle snowboarding event. Our Swatch Lounge was a welcoming space at the heart of the action, where Swatch Club Members were invited to join in on the fun. To celebrate, we also created the LAAX PAY! limited edition watch.
