Bio materials of Bioreloaded 1983 - Swatch® United Kingdom
BORN IN 1983, MADE IN 2020.
The re-launch of our original collection re-created with bio-sourced materials.
The 1983 collection
First mass production within the watchmaking industry replacing all plastics by bio-sourced materials. Innovation that reshapes and rethinks the watch production.
A material replacing plastic that largely comes from bio-sourced ingredients, in this case, castor oil. Let’s get our hands dirty, but our minds clean.
A milestone as such deserves a special design to go with it. And, what is more special than the reinterpretation of the six original Swatch designs, looking fantastic ever since 1983. The originals are back, vintage realness. For the less nostalgic, we threw in five other contemporary designs, that look as good as they do good.