CELEBRATE THE GOOD TIMES WITH THE SWATCH CLUB

La Biennale Arte 2022

La Biennale Arte 2022

14-15.10.2022 - Venice, Italy


For La Biennale Arte 2022 in the picturesque Venice, Italy, our Italian Club members were treated to two days of art and hanging out with artists. To show our deep appreciation, they were also the first to see the new CIAO VENEZIA! Art Special watch and got to meet the Thai artist who inspired it, Navin Rawanchaikul.

Swatch X DBZ joins the Club

Swatch X DBZ joins the Club

26.08.2022 - Hong Kong


A lively Swatch X DBZ launch in Hong Kong


We held a very special event in Hong Kong on August 26, 2022: the launch of our Swatch X Dragon Ball Z Collection! Swatch Club members flocked to the Fragrant Harbor metropolis to get a look at seven watches that celebrate one of the most popular anime series of all time: Dragon Ball Z! At the event, each watch had its time in the spotlight, and during a personal tour the attendees had the chance to learn more about the design concept.

Locarno Film Festival, 2022

Locarno Film Festival, 2022

 13.08.2022 – Locarno, Switzerland


To celebrate the 75th edition of the Locarno Film Festival, Swatch Club Switzerland organized a weekend fit for the red carpet.

It all started with a surprise sighting of the MoonSwatch car at the hotel before heading out with our Gold & Pioneer VIPs to meet the Festival’s president, Marco Solari. A delicious lunch was followed by an enjoyable boat ride on the lake.

We wrapped up the day with a magical dinner and red-carpet entrance to the closing ceremony in Piazza Grande.

REOPENING OF THE SWATCH PARIS MEGASTORE

REOPENING OF THE SWATCH PARIS MEGASTORE

06.02.2022 - Paris, France


On June 2, 2022, the Swatch Megastore on the Champs-Élysées celebrated its official reopening on the most famous French avenue. Swatch Club members could stroll along the banks of the Seine, be captivated by the small local shops, take selfies in front of the Eiffel Tower or listen to a live jazz band... all within the Megastore! Vive Paris!

An Over the Moon experience at Swatch's home

An Over the Moon experience at Swatch's home

24-25.05.2022 - Biel, Switzerland


A dream come true: Gold & Pioneer Swatch Club members enjoyed two magical days at the HQ in Biel, with the unique opportunity to meet with Mr Hayek, learn all about our extraordinary Bioceramic MoonSwatch Collection and enjoy a galactic entertainment program.

International Swatch Club X Centre Pompidou

International Swatch Club X Centre Pompidou

09.03.2022 - Paris, France


Artworks, architecture and emotion: that was the order of the day for the Swatch X Centre Pompidou Collection launch. European Swatch Club members went on a guided tour of Paris’s premier modern art museum and were the first to see the six watches in the new collection. There was even a trip to see the Swatch megastore, where they had the opportunity to grab some souvenirs of an amazing day!

LAAX OPEN 2022

LAAX OPEN 2022

11-15.01.2022 - Laax, Switzerland


Snow, sun and some of the world’s top athletes together were the recipe of success at the LAAX OPEN 2022 – Europe’s biggest freestyle snowboarding event. Our Swatch Lounge was a welcoming space at the heart of the action, where Swatch Club Members were invited to join in on the fun. To celebrate, we also created the LAAX PAY! limited edition watch. 

WELCOME! 10 YEARS OF THE SWATCH ART PEACE HOTEL

WELCOME! 10 YEARS OF THE SWATCH ART PEACE HOTEL

01.10.2021 - Rome, Italy 


Swatch Club members experienced 24 hours of art, creativity and many pleasant surprises in Rome during the 10th year anniversary celebrations of the Swatch Art Peace Hotel. 

1984 Party

1984 Party

06.10.2021 - Amsterdam, The Netherlands 


We were back in the 80s when celebrating the launch of our 1984 RELOADED Collection at the Swatch Club Event in Amsterdam. Celebrations were in true 80s fun style with arcade games, roller skates, cotton candy and, of course, 80s hit music. 

SWATCH MAJOR GSTAAD

SWATCH MAJOR GSTAAD

10.07.2021 – Gstaad, Switzerland


After a year inside their own four walls, our club members were looking forward to the sand and sun of Swatch Major Gstaad. 

Following a meal at the mountain restaurant and an adventurous scooter downhill, the lucky winners were able to share in the excitement of the game of our two new pro team athletes Tanja & Nina.

And what a game it was!

JAMES BOND MOVIE NIGHT

JAMES BOND MOVIE NIGHT

28.02.2020 - Biel, Switzerland


To celebrate the launch of the new and exclusive James Bond Tribute Collection, Swatch organized a movie night. The lucky ones got a unique opportunity to visit Swatch HQ and enjoy an evening screening of Casino Royale.


Just like a movie premiere, there was a red carpet, photo wall and the incredible Aston Martin from the movie welcoming the guests at the reception.

GENEVA STORE REOPENING

GENEVA STORE REOPENING

05.12.2019 - Geneva, Switzerland


From the grand reopening of the store on Rue du Marché, BIG BOLD Sparkle was the star of the show. With a refreshment in hand and an eye on the new design of the store, it was time to present the best host of the night – the new SPARKLEBOLD, available for purchase for 25 lucky guests. An evening to remember!

SWATCH CLUB HOLIDAY EVENT BUDAPEST

SWATCH CLUB HOLIDAY EVENT BUDAPEST

28.11. – 01.12.2019 - Budapest, Hungary


We had the great fortune of greeting 108 guests from 14 countries. Club members joined us in Budapest for an extended weekend of Hungarian culture, art, creativity, history and Swatch (obviously!). 

It was the perfect celebration to start the holiday season!

GOLD & PIONEER EVENT

GOLD & PIONEER EVENT

31.05. – 02.06.2019 - Bern, Switzerland


The Gold & Pioneer event took place in Swatch’s beautiful home country. We took all 104 of our guests – representing 16 countries – off the beaten hiking trail and showed them places they had never seen before, including the new eye-catching Swatch HQ building. 

THE BIENNALE ARTE – SWATCH FACES

THE BIENNALE ARTE – SWATCH FACES

28.10.2017 - Venice, Italy


Swatch Club members experienced a day full of art and creativity at the Biennale Arte in Venice. On top of the program, our art-loving club members enjoyed Swatchy surprises around every corner. If you’ve ever been to a Swatch Club event, then you know – always expect the unexpected!